Professional LED Lighting Solution -HUAYI Lighting
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On March 6, the "Sky is High, Earth is Thick, Fly Higher" 2025 Huayi Lighting Spring New Product Launch Conference was grandly held in Zhongshan Guzhen. Huayi Lighting Chairman Liu Mozhen, President Qu Yingqun, General Manager Le Jingdi, Huayi Lighting Domestic Marketing Division Deputy General Manager Cui Dongyang, Product Director Peng Xiaofan, and more than 500 Huayi Lighting's outstanding distributors across the country gathered at the scene to witness the shocking launch of Huayi Lighting's new products.
▲2025 Huayi Lighting Spring New Product Launch
The spring series of new products launched by Huayi Lighting, with its fashionable and cutting-edge design, full-scenario product coverage, and highly competitive price system, impressed the participating dealers and gave them more confidence and assurance to seize the market in the era of stock competition.
▲Le Jingdi, General Manager of Huayi Lighting and General Manager of Domestic Marketing Division
At the meeting, Le Jingdi, general manager of Huayi Lighting and general manager of the domestic marketing division, shared the "2025 Domestic Marketing Plan" and said that in terms of market channels, Huayi Lighting will concentrate its superior resources to expand its market share; the four major battle zones will be adjusted to seven major battle zones, with refined management and high-quality services. In the next three years, Huayi Lighting plans to add 150 offline customers each year, expand markets in various cities, and increase market share. In terms of dealer support, she emphasized that Huayi Lighting will, as always, guarantee dealers' regional exclusive operating rights and enhance their market competitiveness. At the same time, Huayi Lighting will also provide dealers with professional training (TikTok, Kujiale, Xiaohongshu, micro videos) to enhance dealers' sales and service capabilities. "We will share benefits with our partners and achieve sustainable development!"
▲Peng Xiaofan, Product Director of the Domestic Marketing Division of Huayi Lighting
"Light is more than just lighting!" Peng Xiaofan, product director of the domestic marketing division of Huayi Lighting, introduced that Huayi Lighting's new products this spring have reached new heights in aesthetic design, and are also healthier, smarter, and more environmentally friendly. It is reported that Huayi Lighting's new products include 101 series and 426 items, including AI smart series, full spectrum series, original chandelier series, dining chandelier series, and purification lamps. Regarding future product planning, she said that Huayi Lighting will continue to promote intelligent upgrades and expand in the direction of health, while also achieving design-oriented leadership. In terms of intelligent upgrades, Huayi Lighting will continuously optimize intelligent algorithms, improve voice recognition accuracy and response speed, and launch more intelligent scene modes to meet users' personalized needs; in terms of health development, it will conduct in-depth research on photobiological technology and expand the application field of healthy lighting; in terms of design-oriented leadership, it will continue to launch original differentiated designs to lead the new trend of home lighting design.
▲ Cui Dongyang, Deputy General Manager of Huayi Lighting’s Domestic Marketing Division
Cui Dongyang, deputy general manager of Huayi Lighting's domestic marketing division, excited the audience with his preferential product policies when explaining the "sales policy". He pointed out that Huayi Lighting's full-line product cost reduction and profit sharing are aimed at further improving the product cost performance, making stores more competitive, and win-win market with dealers. He also said that Huayi Lighting has four main marketing directions: whole-house intelligence (from single products to whole-house smart ecology), healthy light effect (eye protection, full-spectrum lighting), low-carbon lighting (public construction project replacement trend, old community renovation), and active marketing (cross-industry alliances, community promotion).
▲Liu Mozhen, Chairman of Huayi Lighting
Finally, Liu Mozhen, Chairman of Huayi Lighting, made a summary speech. He gave Huayi Lighting's commitment in four aspects: delivery time, research and development, quality, and service, which gave a shot of confidence to the dealers.
He said that Huayi Lighting will strictly guarantee product delivery, keep up with industry development trends, increase research and development of smart lighting products, and deliver the best quality. In addition, Huayi Lighting will continue to strengthen its service guarantee system, improve service quality, and create more value for customers.
After the meeting, the participating dealers also went to the Huayi Lighting flagship store to taste the new spring products and expressed their high appreciation and recognition for the new products. Wu Huihua, the operator of Huayi Lighting in Chengdu, Sichuan: "I am very optimistic about the new products launched by Huayi Lighting this time. They are not only novel in style and complete in category, but also more cost-effective. This batch of new products will undoubtedly become a sharp weapon for our dealers to seize the market!" Mo Yingzi, the operator of Huayi Lighting in Xiangbei, Hunan: "I started working in Huayi Lighting in 2005. I have been following the development of Huayi for 20 years. I have gained a lot and grown a lot. I am very grateful to Huayi for this big platform. The new products launched by Huayi this time are very good and in line with the market trend. I believe they will sell well!" Yuan Yong, the operator of Huayi Lighting in northern Jiangxi and Guangdong: "This year marks the 22nd year of my cooperation with Huayi Lighting. I chose Huayi because I valued its novel product style and reliable quality. It is also the leading enterprise in the ancient town of the capital of lights. Every time Huayi Lighting launches a new product, it is based on the market perspective, customer needs and leading the trend. This time the new product did not disappoint us, especially the AI smart products and downlight products, which will definitely be very popular in the market!"
It is worth mentioning that on the day of the press conference, Xue Zhiguo, secretary of the Party Committee of Guzhen Town, Zhongshan City, and Zhou Jintian, deputy secretary of the Party Committee, visited the Huayi Lighting exhibition hall and spoke highly of the new products launched by Huayi Lighting. Secretary Xue Zhiguo expressed his confidence in the future development of Huayi Lighting, and pointed out that Huayi Lighting should give full play to the demonstration and driving effect of the leading enterprise of "Guzhen Town, the Capital of Lighting in China" to promote the high-quality development of Zhongshan's lighting industry.
▲Xue Zhiguo (center), Party Secretary of Guzhen Town, Zhongshan City, and Zhou Jintian (first from left), Deputy Party Secretary, took a group photo with Liu Mozhen (second from right), Chairman of Huayi Lighting, and Ou Yingqun (second from left), President of Huayi Lighting
Huayi Lighting's spring new product launch conference thoroughly ignited dealers' enthusiasm with innovative design and advantageous policies. After an immersive visit to the new products, participating dealers showed strong confidence in the new product series that combines aesthetic value and excellent quality, and there was a grand scene of rushing to place orders on the spot, which also fully confirmed the market competitiveness of Huayi Lighting's new product matrix this spring.
At this point, the "Sky is High, Earth is Thick, Fly Higher" 2025 Huayi Lighting Spring New Product Launch Conference has come to a successful conclusion. This new product launch not only demonstrated Huayi Lighting's breakthrough innovation in products, but also showed us Huayi Lighting's firm determination to win the market with dealers. I believe that Huayi Lighting, which has been deeply involved in the industry for 39 years, will definitely develop better and better in the future, just as the theme of this conference, fly higher!
